Strategies of Acquisition Adidas and Hp Companies

Strategies used in acquisition are vey important because they help the acquiring company to make maximum benefit out the acquisition deal. Before entering into any acquisition deal it is important for the company to consider its resources, future market opportunities and its targeted consumers and their reactions (Roy 2004).Advertising We will write a custom essay sample on Strategies of Acquisition: Adidas and Hp Companies specifically for you for only $16.05 $11/page Learn More In this paper we explore two companies which have been involved in acquisition and how it has strengthened their resources and competitive advantage in the market. The companies explored are Adidas in footwear industry and Hp in computer industry. In 1970s Adidas; a sports company based in Germany was leading in market in the United States of America because of innovations in its products. Through aggressive marketing Nike became the leader in market which triggered the merge of Adidas and Reebok in 2005. Adidas expressed its desire to acquire all Reebok’s outstanding shares (Antal-Mokos 2009). These two companies have managed to pull together their resources to create new sporting products and also to explore new markets especially North America. The merge raised the value of the two companies to $12 million (Antal-Mokos 2009). Adidas- Reebok merger has also maintained sustainable competition ability by merging their different competencies. Adidas is a well known strong brand with high performance. On the other hand Reebok has a great conscience for fashion which makes it preferred brand by urban purchasers’. By acquiring Reebok, Adidas takes advantage of the two ideas without compromising the image of the two brands (Antal-Mokos 2009). The merger allows Adidas to venture into lifestyle market. Adidas also has managed to improve its competitive advantage by involving the youth through music and sports. Combining Reebok’s lifestyle sho e brand with high performance and technology Adidas brand creates a main attraction to youths thus keeping a sustainable competitive advantage in the market. In order to keep up its competition with other brands, Adidas will boost distribution of its brand in North America where Reebok dominates thus venturing into new market (Antal-Mokos 2009).This idea increased its sales in North America hence remaining at the top of competition. Adidas and Reebok are well known brand names hence their good reputation has helped in building a firm competition base.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Hp has benefited a lot from its merge with Compaq in 2004. It has strengthened its human resources by involving the Compaq’s human resource. Merging these two great work force ensures that the company meets its objectives. The company has over 150,000 in more than 170 countries which makes its consumer base strong (Roy 2004). This has led to increased revenues for the company due to its venture into new markets. Acquisition has helped Hp to be the leader in computer industry through diversity. Considering both Hp and Compaq are strong brands, they produce wide range of products, both computer hardware and software. This ensures that all customer needs are met hence making its products the desired choice compared to its competitors. This has enabled Hp to acquire a sustainable competitive advantage (Roy 2004). Another idea that enhances its competitive advantage is Hp brings professionals from different parts of the world together, which in turn improves the creativity and innovative power of the company. As a result new, improved and reliable computer products are generated. A strong employee base ensures that there are Hp professionals in geographical locations hence improving its customer care.Combination of factors such as customer satisfaction, innovation, creati vity, products reliability and services ensure Hp’s enhanced competitive ability (Roy 2004). In conclusion, we realize that acquisition can be a revival tool to the companies operating at loses. In his paper we have seen how acquisition boosts the revenues of companies as well as their ability to compete with others. References Antal-Mokos, Z. (2009). Managing Mergers and Acquisitions. The global business  handbook: the eight dimensions of international management, 123. Roy, P. Roy, P. (2004). The Hewlett Packard-Compaq computers merger: Insight from the resource-based view and the dynamic capabilities perspective. Journal  of American Academy of Business, 5 1, 7-14.Advertising We will write a custom essay sample on Strategies of Acquisition: Adidas and Hp Companies specifically for you for only $16.05 $11/page Learn More This essay on Strategies of Acquisition: Adidas and Hp Companies was written and submitted by user Joan the Mouse to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

A Profile of Barry Goldwater - “Mr. Conservative”

A Profile of Barry Goldwater - â€Å"Mr. Conservative† Barry Goldwater was a 5-term US Senator from Arizona and the Republican nominee for president in 1964. Mr. Conservative Barry Goldwater and the Genesis of the Conservative Movement In the 1950s, Barry Morris Goldwater emerged as the nation’s leading conservative politician. It was Goldwater, along with his growing legion of â€Å"Goldwater Conservatives,† who brought the concepts of small government, free enterprise, and a strong national defense into the national public debate. These were the original planks of the conservative movement and remain the heart of the movement today. Beginnings Goldwater entered politics in 1949, when he won a seat as a Phoenix city councilman. Three years later, in 1952, he became a US Senator for Arizona. For nearly a decade, he helped redefine the Republican Party, assembling it into the party of the conservatives. In the late 1950s, Goldwater became closely associated with the anti-Communist movement and was an avid supporter of Sen. Joseph McCarthy. Goldwater stuck with McCarthy until the bitter end and was one of only 22 members of Congress who refused to censure him. Goldwater supported desegregation and civil rights to varying degrees. He got himself into political hot water, however, with his opposition to legislation that would eventually turn into the 1964 Civil Rights Act. Goldwater was a passionate Constitutionalist, who had supported the NAACP and had backed previous versions of civil rights legislation, but he opposed the 1964 bill because he believed it violated states’ rights to self-govern. His opposition earned him political support from conservative southern Democrats, but he was detested as a â€Å"racist† by many blacks and minorities. Presidential Aspirations Goldwater’s rising popularity in the South in the early 1960s helped him win a tough bid for the Republican presidential nomination in 1964. Goldwater had been looking forward to running an issue-oriented campaign against his friend and political rival, President John F. Kennedy. An avid pilot, Goldwater had planned to fly around the country with Kennedy, in what the two men believed would be a revival of the old whistle-stop campaign debates. Kennedys Death Goldwater was devastated when those plans were cut short by Kennedy’s death in late 1963, and he mourned the president’s passing profoundly. Nevertheless, he won the Republican nomination in 1964, setting up a showdown with Kennedy’s vice president, Lyndon B. Johnson, who he despised and would later accuse of â€Å"using every dirty trick in the book.† Introducing ... Mr. Conservative During the Republican National Convention in 1964, Goldwater gave perhaps the most conservative acceptance speech ever uttered when he said, â€Å"I would remind you that extremism in the defense of liberty is no vice. And let me remind you also that moderation in the pursuit of justice is no virtue.† This statement prompted one member of the press to exclaim, â€Å"My God, Goldwater is running as Goldwater!† The Campaign Goldwater was not prepared for the brutal campaign tactics of the vice president. Johnson’s philosophy was to run as though he were 20 points behind, and he did just that, crucifying the Arizona Senator in a series of vicious television ads. Comments Goldwater made during the previous ten years were taken out of context and used against him. For example, he had once told members of the press that he sometimes thought the country would be better off if the entire Eastern Seaboard were sawed off and floated out to sea. The Johnson campaign ran an ad showing a wooden model of the United States in a tub of water with a saw hacking off the Eastern states. The Effectiveness of Negative Campaigning Perhaps the most damning and personally offensive ad to Goldwater was the one called â€Å"Daisy,† which showed a young girl counting flower petals as a male voice counted down from ten to one. At the end of the ad, the girl’s face was frozen as images of nuclear war played in the shadows and a voice extolled Goldwater, implying he would launch a nuclear attack if elected. Many consider these ads to be the beginnings of the modern negative campaign period which continues to this day. Goldwater lost in a landslide, and Republicans lost many seats in Congress, setting the conservative movement back significantly. Goldwater won his seat in the Senate again in 1968 and continued to earn respect from his political peers on Capitol Hill. Nixon In 1973, Goldwater had a significant hand in the resignation of President Richard M. Nixon. The day before Nixon resigned, Goldwater told the president that if he stayed in office, Goldwater’s vote would be in favor of impeachment. The conversation coined the term â€Å"Goldwater moment,† which is still used today to describe the moment a group of the president’s fellow party members vote against him or publicly take a position opposite him. Reagan In 1980, Ronald Reagan won a crushing defeat over incumbent Jimmy Carter and columnist George Will called it a victory for conservatives, saying Goldwater had actually won the 1964 election, â€Å"†¦ it just took 16 years to count the votes.† The New Liberal The election would eventually mark the decline of Goldwater’s conservative influence as the social conservatives and the Religious Right began to slowly take over the movement. Goldwater vociferously opposed their two top issues, abortion and gay rights. His views came to be regarded as more â€Å"Libertarian† than conservative, and Goldwater later admitted with wonder that he and his ilk were the â€Å"new liberals of the Republican party.† Goldwater died in 1998 at the age of 89.

Plitical sciencePeriod effects Essay Example | Topics and Well Written Essays - 750 words

Plitical sciencePeriod effects - Essay Example Period effects also include main political or economic transformation in the world such as the reunification of Germany, the collapse of the Soviet Union or the introduction of Social Security and Medicare in America. The Great Depression of 1930 and its effects as an example of periodic effect The Great depression in 1930 is a period marked by tremendous economic and social upheavals in America. The most affected populations were the Mexican Americans that constituted a majority of the Latinos in US. The Great depression brought increasing anti-Mexicans, anti-immigration sentiments, rising unemployment, discrimination in the work place and lack of social welfare programs especially for Mexican Americans. The crises began on October 29, 1929 and soon spread throughout US and later to other countries. In 1930 as the crises worsened, 1.4 million Mexican Americans found themselves to vulnerable situations. The US citizens viewed Mexican Americans as foreigners, whether they were US citi zen or not, and intensified xenophobic attacks on them. Us government excluded Mexican Americans from its relief programs and employers exploited them while mobs attacked their enterprise (Szklo and Javier 9). The Great Depression on reaching its peak, a quarter of US workers became unemployed. Unemployment increased demands on underfunded local and state relief programs. US government and media blamed the Mexican Americans for the situation, although they received less than 10% of the relief. The counties, cities and states in US received increased pressure to provide social welfare programs and relief as the situation worsened. The US government responded by giving priority to American nationals at the expense of Mexican nationals (Szklo and Javier 11). The cities passed laws that denied relief programs to immigrants. Other local governments denied Mexican Americans relief to force them work for low wages in domestic work and agriculture sector. Some states like Texas and Californ ian required Mexicans to show naturalization papers or prove that they were in the process of getting US citizenship before getting relief. The federal government also denied New Deal work relief to Mexican nationals that failed to prove US citizenship (Szklo and Javier 13). The hard conditions made Mexican Americans find creative ways of surviving. The Mexican women sold food, made their own clothes and scavenged for scraps in order to feed and care for their families. Some left US voluntarily or because of pressure while others organized to fight for better conditions. Some Mexican women formed self help groups to provide services to its members. A good example is the middle-class Mexican American women in San Antoni, who formed la Beneficencia Mexicana. The group started a health clinic to provide prenatal services to poor women. Other Mexican women in San Antonio came up with the Catholic Relief Association to help distribute food, clothing and shelter to unemployed people withi n the Mexican American community. Between the year 1931-1934, Mexican population residing in US faced deportation or repatriation and about one million Mexicans born and raised in America left US. The federal government responded to a popular opinion that blamed Mexican for the national economic crises by coming up with deportation programs. US government officials carried out publicized deportation raids in both the rural

Company Analysis Essay Example | Topics and Well Written Essays - 1500 words - 1

Company Analysis - Essay Example Weaknesses need to be overcome as they have the potential for being a major reason in the failure of the business (Hauser, 2012). When evaluated by my group members, it was found that my contribution, attendance at meetings, and leadership were the major drawbacks. This was perhaps because of an inappropriate leadership style or not being much competitive and strong leader in directing the way. I should rather be more vigilant, risk taking, and influential as the production head. Too much relaxed attitude with utmost responsibility given to the subordinates may increase their motivation and productivity since they would feel no â€Å"pressure from the top†, but a little control from the leader is needed. Workers needed to be guided, always been given directions, and should be lead from the front by the leader. I lacked in this area, but certainly overcoming the loops is the best solution ever. I will tend to become more competitive, leading the team, always engaging in all kin ds of meetings, giving clear directions to all, showing my leadership skills. Training and adopting an enthusiastic strategy would help. 3. Discuss your role on the team. I was in charge of the production department. My role was to engage in careful planning and analysis or evaluation of different strategies and product decisions of different products with the team. As the production in charge, I experimented with different strategies and production decisions and looked for their impact on the business in the long-run.

1.how has unemployment affected the economy over the last four yeasr Research Paper

1.how has unemployment affected the economy over the last four yeasr. 2.Have unemployment rate increased or decreased over the last four years - Research Paper Example It has had negative effects on the economy because the government financial budget has had strains in trying to meet the needs of all citizens to their satisfactory but still can not because a high population is unable to cater for its daily needs. The problem still stands to be the issue of unemployment. The economy is unstable because people are over dependent in government expenditure rather than generating income for the economy (Markus 206). The rate of unemployment has increased from around 5% in the year 2007 to around 10% in the year 2011. This shows that the economy is rising with time and the government has failed in its efforts to draft measures that can counter these changes thus making the citizens to be on the receiving end to the harsh economic changes. Apparently, unemployment still remains to be a matter to be looked into as people are suffering without knowing the way forward to a solution. The government should increase the number industries so create job opportunities and control the rate of

Femininity And The Female Body Cultural Studies Essay

Femininity And The Female Body Cultural Studies Essay The stereotypical gender roles given by the society are female being feminine and male being masculine. The social expectations of male masculinity and female femininity are described by Mc Cubbin and Blum Dahl, former professors at the University of Minnesota, as Men should be brave, strong, ambitious and aggressive, while keeping their feelings under control; Women should be gentle, nurturant, passive, dependent, and expressive of their feelings (Mc Cubbin and Blum Dhal, 2005, 189). The term femininity involves a social process in which a female sex is recognized with certain traits and characteristics. These traits are marked by the society the moment she is born hence, creating a sexual difference of being a woman. The construction of gender identity by our surroundings if further described by Bornstein as, Then theres gender attribution, whereby we look at somebody and say, thats a man, or thats a woman. And this is important because the way we perceive anothers gender affects the way we relate to that person. (1995, p. 26). A woman meant to be feminine and the degree of femininity she possesses is evaluated by the way she dresses up, the way she speaks, the way she walks, her body language and most importantly her beauty. Paintings, fashion photographs, news photographs, pornographic images, magazines differ in the way they are utilized but, they all interconnect in the representation of femininity and the female sexuality. The photograph by a renowned photographer Horst P. Horst (See Appendix, Figure 1) will be analysed to discuss the feminist issue of measuring a females value through her appearance and the feminism, the feminist theories against it and also representing women as surreal objects. Horst P. Horst was a German American photographer who is famous for his fashion and women photography. The Mainbocher corset is regarded as one of his iconic photographs created for Vogue in1939 (Koetzel, 2003). The image consists of a woman sitting on a bench seen from behind. She is wearing a back lacing corset and looking down through her right arm. The whole image encompasses a feel of a power less woman. However, when seen in different angle, it can give a different meaning altogether. The corset, a piece of underwear, which has a long history connected to it had long been part of a female body. A female wore tight-laced corset in order to define her waist more blatantly. Fontanel depicted the transformation of a female body as a great silky insect with outspread wings (1997, p. 49). In addition to making the waist line more evident, corsets cause breasts to heave and make buttocks stand out creating a slender and seductive silhouette. Therefore, a female wears a gracious instrument of torture so as to transform into a desired shape. Moreover, in the nineteenth century the tightly laced corsets were outrageous and lunatic and caused hindrance in the movement. Dubios in his book An Examination of five plagues regarded corset as one of the plagues as it causes terrible physical damage; deformation, breast sagging etc, when worn for longer duration (Fontanel, 1997). Likewise, it lends a female her femininity but, not a healthy one. Feminists argue that the act of theorizing the body is especially pertinent to women (Carson, 2001, p. 117). Moreover, the bodies of women are controlled by men and are idealized for male consumption. Beauvoir (1997) describes woman as the Other and writes, No biological, psychological or economic fate determines the figure that the human female presents in society; it is civilization as a whole that produces this creature (p. 295). In other words, the culture has created an idealized female body image and is represented in Horsts image. On the contrary, the unravelled corset is recuperating the depiction of the female body from stereotyping. It is portraying womens; freedom from corset, freedom of movement and freedom from conventional gender role. The image also surfaces the notion of surrealism. The word surreal is defined as characterized by fantastic imagery and incongruous juxtapositions. Surrealism was an artistic movement founded at the beginning of the 18th century. Andre Breton, the founder of the movement wrote a Surrealist Manifesto and described surrealism as, based in the belief in the superior reality of certain previously neglected associations, in the omnipotence of dreams, in the disinterested play of thought (Mikics, 2007, p. 292) . In other words, surrealism eradicates the borderline between real and unreal and conscious and unconscious. It is a new way of seeing the world. Hence, moving out of the ordinary and getting into the imaginary world. Surrealism: decontextualizing an everyday object and transposing it to an unusual or socially unacceptable place in order to highlight its status as sign. Women have always been the primary subjects of criticism and display and so they are in surrealism. Horsts image focus on one of the most persistent notion of surrealism that is fetishization. The corset is a fetish object creating erotic and provocative image, thus, arousing sexual desire for the object being displayed. According to Freud, it is as though the last impression before the uncanny and traumatic one is retained as a fetish pieces of underclothing which are so often chosen as a fetish, crystallize a moment of undressing, the last moment in which women could still be regarded as phallic (As cited in Wood, 2007, p.32). In other words, the corset accentuates female body parts and shapes her body into an hour glass figure. The less natural her appearance, the more seductive she [] looks (Fontanel, p. 52). This brings up the idea of transforming womens bodies for mens pleasure. In addition, the image also seizes the moment where women is submissive and have no control over m ens desires. Feminists are against the objectification of the female body and representing it as fetishised object as seen in the image. A more modern concept however, is that the corset allows a woman to express her sexual freedom. Women feel more sexy in a corset. It is no longer considered part of a Victorian era dress code, but simply as sexual leisure-wear. the female control over male desires, and the males control over the female body. Conclusion:othing is so lively, so lovely, as deathly pallor: Embracing the body, the corset frames a story to stir the emotions and set the imagination free.

Huckleberry Finn :: essays research papers

Mark Twain’s book Huckleberry Finn is an enjoyable book to read. Mark Twain is an excellent writer, and makes the book humorous, and attention catching, at the same time, it is teaching about important issues or slavery and educating on unhappy family situations. Huckleberry Finn is a classic. One of the first ways in which it is a classic is how it addresses issues of society. It shows the differences between classes, between the blacks and the whites. It shows Jim’s struggle for freedom, and the little white boy who doesn’t know anything better than to help him. While all of the white culture is looking down on blacks, one white person, not knowing the seriousness of what he is doing, is willing to help Jim gain his freedom.   Ã‚  Ã‚  Ã‚  Ã‚  Another way that this book is obviously a classic is how the people in it and their troubles are open to the readers. Huck himself seems to have his share of problems. In the beginning of this book, he is living with two older ladies, he doesn’t enjoy that, and the reader becomes well aware of that. One of the other problems that he has is with his father. His father is just using him for the money that he has and beats him regularly, and then kidnaps him, just for spite, not because he loves him, and one of the other problems that he has is trying to free Jim and to do what he feels is right. Jim has his own share of problems, and they are also open to the reader, because that is what the book is mostly about, freeing Jim and all the situations that take place during that. In this book, most of the characters’ problems are open to the reader, because without them, the book would have very little twists and turns of plot.   Ã‚  Ã‚  Ã‚  Ã‚  A way that this book shows that it is a classic is that the work is original. This is very true. Mark Twain has his own writing style. It is unlike any other. Twain is a good storyteller, and appears to enjoy that. His storytelling style is different from others in that he attacks difficult issues through his stories. He writes about slavery and freedom from a neutral vantage point. Most of the other writers of his day and age wouldn’t dare to discuss touchy topics like that, yet Twain chose to do that, and he did it well.