Strategies of Acquisition Adidas and Hp Companies

Strategies used in acquisition are vey important because they help the acquiring company to make maximum benefit out the acquisition deal. Before entering into any acquisition deal it is important for the company to consider its resources, future market opportunities and its targeted consumers and their reactions (Roy 2004).Advertising We will write a custom essay sample on Strategies of Acquisition: Adidas and Hp Companies specifically for you for only $16.05 $11/page Learn More In this paper we explore two companies which have been involved in acquisition and how it has strengthened their resources and competitive advantage in the market. The companies explored are Adidas in footwear industry and Hp in computer industry. In 1970s Adidas; a sports company based in Germany was leading in market in the United States of America because of innovations in its products. Through aggressive marketing Nike became the leader in market which triggered the merge of Adidas and Reebok in 2005. Adidas expressed its desire to acquire all Reebok’s outstanding shares (Antal-Mokos 2009). These two companies have managed to pull together their resources to create new sporting products and also to explore new markets especially North America. The merge raised the value of the two companies to $12 million (Antal-Mokos 2009). Adidas- Reebok merger has also maintained sustainable competition ability by merging their different competencies. Adidas is a well known strong brand with high performance. On the other hand Reebok has a great conscience for fashion which makes it preferred brand by urban purchasers’. By acquiring Reebok, Adidas takes advantage of the two ideas without compromising the image of the two brands (Antal-Mokos 2009). The merger allows Adidas to venture into lifestyle market. Adidas also has managed to improve its competitive advantage by involving the youth through music and sports. Combining Reebok’s lifestyle sho e brand with high performance and technology Adidas brand creates a main attraction to youths thus keeping a sustainable competitive advantage in the market. In order to keep up its competition with other brands, Adidas will boost distribution of its brand in North America where Reebok dominates thus venturing into new market (Antal-Mokos 2009).This idea increased its sales in North America hence remaining at the top of competition. Adidas and Reebok are well known brand names hence their good reputation has helped in building a firm competition base.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Hp has benefited a lot from its merge with Compaq in 2004. It has strengthened its human resources by involving the Compaq’s human resource. Merging these two great work force ensures that the company meets its objectives. The company has over 150,000 in more than 170 countries which makes its consumer base strong (Roy 2004). This has led to increased revenues for the company due to its venture into new markets. Acquisition has helped Hp to be the leader in computer industry through diversity. Considering both Hp and Compaq are strong brands, they produce wide range of products, both computer hardware and software. This ensures that all customer needs are met hence making its products the desired choice compared to its competitors. This has enabled Hp to acquire a sustainable competitive advantage (Roy 2004). Another idea that enhances its competitive advantage is Hp brings professionals from different parts of the world together, which in turn improves the creativity and innovative power of the company. As a result new, improved and reliable computer products are generated. A strong employee base ensures that there are Hp professionals in geographical locations hence improving its customer care.Combination of factors such as customer satisfaction, innovation, creati vity, products reliability and services ensure Hp’s enhanced competitive ability (Roy 2004). In conclusion, we realize that acquisition can be a revival tool to the companies operating at loses. In his paper we have seen how acquisition boosts the revenues of companies as well as their ability to compete with others. References Antal-Mokos, Z. (2009). Managing Mergers and Acquisitions. The global business  handbook: the eight dimensions of international management, 123. Roy, P. Roy, P. (2004). The Hewlett Packard-Compaq computers merger: Insight from the resource-based view and the dynamic capabilities perspective. Journal  of American Academy of Business, 5 1, 7-14.Advertising We will write a custom essay sample on Strategies of Acquisition: Adidas and Hp Companies specifically for you for only $16.05 $11/page Learn More This essay on Strategies of Acquisition: Adidas and Hp Companies was written and submitted by user Joan the Mouse to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

A Profile of Barry Goldwater - “Mr. Conservative”

A Profile of Barry Goldwater - â€Å"Mr. Conservative† Barry Goldwater was a 5-term US Senator from Arizona and the Republican nominee for president in 1964. Mr. Conservative Barry Goldwater and the Genesis of the Conservative Movement In the 1950s, Barry Morris Goldwater emerged as the nation’s leading conservative politician. It was Goldwater, along with his growing legion of â€Å"Goldwater Conservatives,† who brought the concepts of small government, free enterprise, and a strong national defense into the national public debate. These were the original planks of the conservative movement and remain the heart of the movement today. Beginnings Goldwater entered politics in 1949, when he won a seat as a Phoenix city councilman. Three years later, in 1952, he became a US Senator for Arizona. For nearly a decade, he helped redefine the Republican Party, assembling it into the party of the conservatives. In the late 1950s, Goldwater became closely associated with the anti-Communist movement and was an avid supporter of Sen. Joseph McCarthy. Goldwater stuck with McCarthy until the bitter end and was one of only 22 members of Congress who refused to censure him. Goldwater supported desegregation and civil rights to varying degrees. He got himself into political hot water, however, with his opposition to legislation that would eventually turn into the 1964 Civil Rights Act. Goldwater was a passionate Constitutionalist, who had supported the NAACP and had backed previous versions of civil rights legislation, but he opposed the 1964 bill because he believed it violated states’ rights to self-govern. His opposition earned him political support from conservative southern Democrats, but he was detested as a â€Å"racist† by many blacks and minorities. Presidential Aspirations Goldwater’s rising popularity in the South in the early 1960s helped him win a tough bid for the Republican presidential nomination in 1964. Goldwater had been looking forward to running an issue-oriented campaign against his friend and political rival, President John F. Kennedy. An avid pilot, Goldwater had planned to fly around the country with Kennedy, in what the two men believed would be a revival of the old whistle-stop campaign debates. Kennedys Death Goldwater was devastated when those plans were cut short by Kennedy’s death in late 1963, and he mourned the president’s passing profoundly. Nevertheless, he won the Republican nomination in 1964, setting up a showdown with Kennedy’s vice president, Lyndon B. Johnson, who he despised and would later accuse of â€Å"using every dirty trick in the book.† Introducing ... Mr. Conservative During the Republican National Convention in 1964, Goldwater gave perhaps the most conservative acceptance speech ever uttered when he said, â€Å"I would remind you that extremism in the defense of liberty is no vice. And let me remind you also that moderation in the pursuit of justice is no virtue.† This statement prompted one member of the press to exclaim, â€Å"My God, Goldwater is running as Goldwater!† The Campaign Goldwater was not prepared for the brutal campaign tactics of the vice president. Johnson’s philosophy was to run as though he were 20 points behind, and he did just that, crucifying the Arizona Senator in a series of vicious television ads. Comments Goldwater made during the previous ten years were taken out of context and used against him. For example, he had once told members of the press that he sometimes thought the country would be better off if the entire Eastern Seaboard were sawed off and floated out to sea. The Johnson campaign ran an ad showing a wooden model of the United States in a tub of water with a saw hacking off the Eastern states. The Effectiveness of Negative Campaigning Perhaps the most damning and personally offensive ad to Goldwater was the one called â€Å"Daisy,† which showed a young girl counting flower petals as a male voice counted down from ten to one. At the end of the ad, the girl’s face was frozen as images of nuclear war played in the shadows and a voice extolled Goldwater, implying he would launch a nuclear attack if elected. Many consider these ads to be the beginnings of the modern negative campaign period which continues to this day. Goldwater lost in a landslide, and Republicans lost many seats in Congress, setting the conservative movement back significantly. Goldwater won his seat in the Senate again in 1968 and continued to earn respect from his political peers on Capitol Hill. Nixon In 1973, Goldwater had a significant hand in the resignation of President Richard M. Nixon. The day before Nixon resigned, Goldwater told the president that if he stayed in office, Goldwater’s vote would be in favor of impeachment. The conversation coined the term â€Å"Goldwater moment,† which is still used today to describe the moment a group of the president’s fellow party members vote against him or publicly take a position opposite him. Reagan In 1980, Ronald Reagan won a crushing defeat over incumbent Jimmy Carter and columnist George Will called it a victory for conservatives, saying Goldwater had actually won the 1964 election, â€Å"†¦ it just took 16 years to count the votes.† The New Liberal The election would eventually mark the decline of Goldwater’s conservative influence as the social conservatives and the Religious Right began to slowly take over the movement. Goldwater vociferously opposed their two top issues, abortion and gay rights. His views came to be regarded as more â€Å"Libertarian† than conservative, and Goldwater later admitted with wonder that he and his ilk were the â€Å"new liberals of the Republican party.† Goldwater died in 1998 at the age of 89.

Plitical sciencePeriod effects Essay Example | Topics and Well Written Essays - 750 words

Plitical sciencePeriod effects - Essay Example Period effects also include main political or economic transformation in the world such as the reunification of Germany, the collapse of the Soviet Union or the introduction of Social Security and Medicare in America. The Great Depression of 1930 and its effects as an example of periodic effect The Great depression in 1930 is a period marked by tremendous economic and social upheavals in America. The most affected populations were the Mexican Americans that constituted a majority of the Latinos in US. The Great depression brought increasing anti-Mexicans, anti-immigration sentiments, rising unemployment, discrimination in the work place and lack of social welfare programs especially for Mexican Americans. The crises began on October 29, 1929 and soon spread throughout US and later to other countries. In 1930 as the crises worsened, 1.4 million Mexican Americans found themselves to vulnerable situations. The US citizens viewed Mexican Americans as foreigners, whether they were US citi zen or not, and intensified xenophobic attacks on them. Us government excluded Mexican Americans from its relief programs and employers exploited them while mobs attacked their enterprise (Szklo and Javier 9). The Great Depression on reaching its peak, a quarter of US workers became unemployed. Unemployment increased demands on underfunded local and state relief programs. US government and media blamed the Mexican Americans for the situation, although they received less than 10% of the relief. The counties, cities and states in US received increased pressure to provide social welfare programs and relief as the situation worsened. The US government responded by giving priority to American nationals at the expense of Mexican nationals (Szklo and Javier 11). The cities passed laws that denied relief programs to immigrants. Other local governments denied Mexican Americans relief to force them work for low wages in domestic work and agriculture sector. Some states like Texas and Californ ian required Mexicans to show naturalization papers or prove that they were in the process of getting US citizenship before getting relief. The federal government also denied New Deal work relief to Mexican nationals that failed to prove US citizenship (Szklo and Javier 13). The hard conditions made Mexican Americans find creative ways of surviving. The Mexican women sold food, made their own clothes and scavenged for scraps in order to feed and care for their families. Some left US voluntarily or because of pressure while others organized to fight for better conditions. Some Mexican women formed self help groups to provide services to its members. A good example is the middle-class Mexican American women in San Antoni, who formed la Beneficencia Mexicana. The group started a health clinic to provide prenatal services to poor women. Other Mexican women in San Antonio came up with the Catholic Relief Association to help distribute food, clothing and shelter to unemployed people withi n the Mexican American community. Between the year 1931-1934, Mexican population residing in US faced deportation or repatriation and about one million Mexicans born and raised in America left US. The federal government responded to a popular opinion that blamed Mexican for the national economic crises by coming up with deportation programs. US government officials carried out publicized deportation raids in both the rural

Company Analysis Essay Example | Topics and Well Written Essays - 1500 words - 1

Company Analysis - Essay Example Weaknesses need to be overcome as they have the potential for being a major reason in the failure of the business (Hauser, 2012). When evaluated by my group members, it was found that my contribution, attendance at meetings, and leadership were the major drawbacks. This was perhaps because of an inappropriate leadership style or not being much competitive and strong leader in directing the way. I should rather be more vigilant, risk taking, and influential as the production head. Too much relaxed attitude with utmost responsibility given to the subordinates may increase their motivation and productivity since they would feel no â€Å"pressure from the top†, but a little control from the leader is needed. Workers needed to be guided, always been given directions, and should be lead from the front by the leader. I lacked in this area, but certainly overcoming the loops is the best solution ever. I will tend to become more competitive, leading the team, always engaging in all kin ds of meetings, giving clear directions to all, showing my leadership skills. Training and adopting an enthusiastic strategy would help. 3. Discuss your role on the team. I was in charge of the production department. My role was to engage in careful planning and analysis or evaluation of different strategies and product decisions of different products with the team. As the production in charge, I experimented with different strategies and production decisions and looked for their impact on the business in the long-run.

1.how has unemployment affected the economy over the last four yeasr Research Paper

1.how has unemployment affected the economy over the last four yeasr. 2.Have unemployment rate increased or decreased over the last four years - Research Paper Example It has had negative effects on the economy because the government financial budget has had strains in trying to meet the needs of all citizens to their satisfactory but still can not because a high population is unable to cater for its daily needs. The problem still stands to be the issue of unemployment. The economy is unstable because people are over dependent in government expenditure rather than generating income for the economy (Markus 206). The rate of unemployment has increased from around 5% in the year 2007 to around 10% in the year 2011. This shows that the economy is rising with time and the government has failed in its efforts to draft measures that can counter these changes thus making the citizens to be on the receiving end to the harsh economic changes. Apparently, unemployment still remains to be a matter to be looked into as people are suffering without knowing the way forward to a solution. The government should increase the number industries so create job opportunities and control the rate of

Femininity And The Female Body Cultural Studies Essay

Femininity And The Female Body Cultural Studies Essay The stereotypical gender roles given by the society are female being feminine and male being masculine. The social expectations of male masculinity and female femininity are described by Mc Cubbin and Blum Dahl, former professors at the University of Minnesota, as Men should be brave, strong, ambitious and aggressive, while keeping their feelings under control; Women should be gentle, nurturant, passive, dependent, and expressive of their feelings (Mc Cubbin and Blum Dhal, 2005, 189). The term femininity involves a social process in which a female sex is recognized with certain traits and characteristics. These traits are marked by the society the moment she is born hence, creating a sexual difference of being a woman. The construction of gender identity by our surroundings if further described by Bornstein as, Then theres gender attribution, whereby we look at somebody and say, thats a man, or thats a woman. And this is important because the way we perceive anothers gender affects the way we relate to that person. (1995, p. 26). A woman meant to be feminine and the degree of femininity she possesses is evaluated by the way she dresses up, the way she speaks, the way she walks, her body language and most importantly her beauty. Paintings, fashion photographs, news photographs, pornographic images, magazines differ in the way they are utilized but, they all interconnect in the representation of femininity and the female sexuality. The photograph by a renowned photographer Horst P. Horst (See Appendix, Figure 1) will be analysed to discuss the feminist issue of measuring a females value through her appearance and the feminism, the feminist theories against it and also representing women as surreal objects. Horst P. Horst was a German American photographer who is famous for his fashion and women photography. The Mainbocher corset is regarded as one of his iconic photographs created for Vogue in1939 (Koetzel, 2003). The image consists of a woman sitting on a bench seen from behind. She is wearing a back lacing corset and looking down through her right arm. The whole image encompasses a feel of a power less woman. However, when seen in different angle, it can give a different meaning altogether. The corset, a piece of underwear, which has a long history connected to it had long been part of a female body. A female wore tight-laced corset in order to define her waist more blatantly. Fontanel depicted the transformation of a female body as a great silky insect with outspread wings (1997, p. 49). In addition to making the waist line more evident, corsets cause breasts to heave and make buttocks stand out creating a slender and seductive silhouette. Therefore, a female wears a gracious instrument of torture so as to transform into a desired shape. Moreover, in the nineteenth century the tightly laced corsets were outrageous and lunatic and caused hindrance in the movement. Dubios in his book An Examination of five plagues regarded corset as one of the plagues as it causes terrible physical damage; deformation, breast sagging etc, when worn for longer duration (Fontanel, 1997). Likewise, it lends a female her femininity but, not a healthy one. Feminists argue that the act of theorizing the body is especially pertinent to women (Carson, 2001, p. 117). Moreover, the bodies of women are controlled by men and are idealized for male consumption. Beauvoir (1997) describes woman as the Other and writes, No biological, psychological or economic fate determines the figure that the human female presents in society; it is civilization as a whole that produces this creature (p. 295). In other words, the culture has created an idealized female body image and is represented in Horsts image. On the contrary, the unravelled corset is recuperating the depiction of the female body from stereotyping. It is portraying womens; freedom from corset, freedom of movement and freedom from conventional gender role. The image also surfaces the notion of surrealism. The word surreal is defined as characterized by fantastic imagery and incongruous juxtapositions. Surrealism was an artistic movement founded at the beginning of the 18th century. Andre Breton, the founder of the movement wrote a Surrealist Manifesto and described surrealism as, based in the belief in the superior reality of certain previously neglected associations, in the omnipotence of dreams, in the disinterested play of thought (Mikics, 2007, p. 292) . In other words, surrealism eradicates the borderline between real and unreal and conscious and unconscious. It is a new way of seeing the world. Hence, moving out of the ordinary and getting into the imaginary world. Surrealism: decontextualizing an everyday object and transposing it to an unusual or socially unacceptable place in order to highlight its status as sign. Women have always been the primary subjects of criticism and display and so they are in surrealism. Horsts image focus on one of the most persistent notion of surrealism that is fetishization. The corset is a fetish object creating erotic and provocative image, thus, arousing sexual desire for the object being displayed. According to Freud, it is as though the last impression before the uncanny and traumatic one is retained as a fetish pieces of underclothing which are so often chosen as a fetish, crystallize a moment of undressing, the last moment in which women could still be regarded as phallic (As cited in Wood, 2007, p.32). In other words, the corset accentuates female body parts and shapes her body into an hour glass figure. The less natural her appearance, the more seductive she [] looks (Fontanel, p. 52). This brings up the idea of transforming womens bodies for mens pleasure. In addition, the image also seizes the moment where women is submissive and have no control over m ens desires. Feminists are against the objectification of the female body and representing it as fetishised object as seen in the image. A more modern concept however, is that the corset allows a woman to express her sexual freedom. Women feel more sexy in a corset. It is no longer considered part of a Victorian era dress code, but simply as sexual leisure-wear. the female control over male desires, and the males control over the female body. Conclusion:othing is so lively, so lovely, as deathly pallor: Embracing the body, the corset frames a story to stir the emotions and set the imagination free.

Huckleberry Finn :: essays research papers

Mark Twain’s book Huckleberry Finn is an enjoyable book to read. Mark Twain is an excellent writer, and makes the book humorous, and attention catching, at the same time, it is teaching about important issues or slavery and educating on unhappy family situations. Huckleberry Finn is a classic. One of the first ways in which it is a classic is how it addresses issues of society. It shows the differences between classes, between the blacks and the whites. It shows Jim’s struggle for freedom, and the little white boy who doesn’t know anything better than to help him. While all of the white culture is looking down on blacks, one white person, not knowing the seriousness of what he is doing, is willing to help Jim gain his freedom.   Ã‚  Ã‚  Ã‚  Ã‚  Another way that this book is obviously a classic is how the people in it and their troubles are open to the readers. Huck himself seems to have his share of problems. In the beginning of this book, he is living with two older ladies, he doesn’t enjoy that, and the reader becomes well aware of that. One of the other problems that he has is with his father. His father is just using him for the money that he has and beats him regularly, and then kidnaps him, just for spite, not because he loves him, and one of the other problems that he has is trying to free Jim and to do what he feels is right. Jim has his own share of problems, and they are also open to the reader, because that is what the book is mostly about, freeing Jim and all the situations that take place during that. In this book, most of the characters’ problems are open to the reader, because without them, the book would have very little twists and turns of plot.   Ã‚  Ã‚  Ã‚  Ã‚  A way that this book shows that it is a classic is that the work is original. This is very true. Mark Twain has his own writing style. It is unlike any other. Twain is a good storyteller, and appears to enjoy that. His storytelling style is different from others in that he attacks difficult issues through his stories. He writes about slavery and freedom from a neutral vantage point. Most of the other writers of his day and age wouldn’t dare to discuss touchy topics like that, yet Twain chose to do that, and he did it well.

Following Conditional Construction Following Conditional Construction

ZERO CONDITIONAL A. Sample sentences If interest rates fall, company profits rise. If prices don't go up, people buy more. B. Form (condition)(result) If sales increase,we make more profit. ZERO CONDITIONAL C. Uses The sentences of Zero conditional are general facts or things that are always true, i. e. the consequence always follows the event. Statements in this form commonly appear in factual discussions or scientific and technical material. In the condition clause there can be a variety of present forms. †¢When you fly business class, you get much more legroom. present simple)   Ã¢â‚¬ ¢If interest rates are rising, bank loans become more expensive. (present continuous) †¢When you’ve finished the course, you get a certificate. (present perfect). ZERO CONDITIONAL In the result clause there can be a present simple (last examples) or an imperative. †¢When you fly business class, don’t drink too much of the free alcohol. Notice that we can use either if o r when(ever) where the meaning is every time. CONDITIONAL   I A. Sample sentences †¢If I do an MBA, I’ll improve my job prospects. †¢If our main competitor goes bankrupt, we’ll increase our market share.B. Form (condition) (result) †¢If you increase your order,we’ll give you a bigger discount. †¢If anyone from Head Officesay I’m in a meeting. calls, CONDITIONAL   I C. Uses 1. In Conditional I the speaker sees the event as a real possibility, i. e. , if-clause is used to talk about future events that are reasonably likely and their results. The if-clause states the condition, and the other clause states the result: †¢If sales don't go well this year (condition), we won't increase our profits. (result) With all types of conditionals the if-clause can come second. We’ll make more profit if sales increase. CONDITIONAL   I 2. if and unless Unless often replaces if †¦+ negative expression:†¢If you don’t wea r a suit and tie, you won’t be allowed into the club. †¢You won’t be allowed into the club unless you wear a suit and tie. Conditional statements can function as either promises, warnings or threats. But note that unless cannot be used to make a promise. †¢If you order now, you’ll get a free gift. (promise) †¢We won’t be able to do business with you unless you comply with our ethical policy. warning) †¢Unless we receive payment by the end of the week we will be forced to consider legal action. (threat) CONDITIONAL   I 3. In Conditional I, the imperative, or modal verbs can be used in the main clause, e. g. may, can or must, instead of will + infinitive: †¢If you hear from Anne today, tell her to give me a call. †¢If the traffic is bad, I may miss the appointment with our supplier. †¢If we sign the contract today, we can start production at the end of next week. †¢If Mr. Porter rings, you must ask him to leave his number.CONDITIONAL   I 4. We do not use will in the if part of the sentence even when the meaning is future: †¢If the goods will arrive tomorrow, I will collect it. (? ) †¢If the goods arrive tomorrow, I will collect it. (? ) Will is only possible in such cases if it is used to express not future time but willingness or invitations (the style is formal), e. g. †¢If you will sign this agreement, I will let you have the money at once. †¢If you will come this way, Mr. Jones will see you now.CONDITIONAL   I 5. In formal written documents, e. g. egal contracts or agreements, one may find the following conditional construction in Conditional I: †¢Should the agent default on the contract, we will take legal action. †¢Should the unions accept new productivity agreements, the employers will meet their wage demands. †¢Should + infinitive is an inverted construction in place of â€Å"If the agent defaults†¦Ã¢â‚¬  or, â€Å"If the unions acceptâ₠¬ ¦Ã¢â‚¬ . †¢!!! Note that only should, never would, is used in this way. CONDITIONAL   II †¢Sample sentences †¢If trains were more reliable, more people would use them. †¢If I had as much money as Bill Gates, I would retire.B. Form †¢If you wanted a quantity    you would have to order discount,    at least 1,000 units. †¢If I knew her number,      I would send her a fax. CONDITIONAL   II C. Uses 1. We use the Conditional II to refer to an action or state we imagine, i. e. , the speaker sees the event as a remote possibility: †¢If these machines were not so expensive, we would buy them. (But they are expensive, and we are not going to buy them. ) †¢If he lost his job tomorrow, he would move to London to find another one. (He doesn't think he will lose his job, but he understands the possible consequences.CONDITIONAL   II 2. It is also possible to use could or might instead of would: †¢If we hired a factoring agency, we coul d recover our debts more easily. †¢If every piece of mail was personalised with your company logo or message, your customers might be very impressed. CONDITIONAL   II 3. We do not use would in the if part of the sentence: †¢If trains would be more reliable, more people would use them. (? ) †¢If trains were more reliable, more people would use them. (? ) But, in the sentences †¢We would be very grateful if you would send us the information as soon as possible. I would be very grateful if you would put your address on the back of the cheque. would is not part of a conditional tense here. It is a modal verb, and represents a more polite form of will as used in conditional clauses in Conditional I. It introduces the idea of â€Å"yourâ€Å" agreeing, or being willing, to do what is suggested.CONDITIONAL   II 4. In formal written documents, e. g. legal contracts or agreements, one may find the following conditional construction in Conditional II: †¢Were the agent to default on the contract, we would take legal action. Were Alice to apply for the post, she would get it. †¢Inverted constructions are in place of â€Å"If the agent defaulted†¦ † and â€Å"If Alice applied for†¦Ã¢â‚¬ . Conditional II ?What would you say to a friend who asked you which faculty to go to? ?What would you do if you were ?the Prime Minister ?the Dean of the Faculty of Economics? CONDITIONAL   III †¢Sample sentences †¢If I had done an MBA, I would have had more opportunities. †¢If we had anticipated the crash, we wouldn’t have lost so much money. B. Form If the price had been lower,sales would have been higher.If we had made a better offer,we would have won that contract.CONDITIONAL   III C. Uses †¢We use Conditional III to imagine the opposite situation. If what actually happened was negative, we use a positive form, and vice versa. If what actually happened was positive, we use a negative form: ?We didn't put up our prices (-), so we kept our market share (+). ?If we had put up our prices (+), we would not have kept our market share (-). ?We promoted him (+) and he didn't give his notice (-). ?If we hadn't promoted him (-), he would have given his notice (+).CONDITIONAL   III . In Conditional III the speaker recognizes that the event is an impossibility, i. e. cannot be fulfilled: †¢If we had waited a few more months, we would have saved a great deal of money on the new faxes. (But we didn't wait a few more months; so, we didn't save money on the faxes). †¢If you had sent the letter by airmail, it wouldn't have been delayed. (But, you didn't send the letter by airmail, so it was delayed). CONDITIONAL   III 3. We can use could or might instead of would: †¢The merger could have succeeded if the management styles hadn’t been so different. The presentation might have been better if she had felt more confident.CONDITIONAL   III 4. You may find the following con ditional construction in Conditional III: †¢Had we made a better offer, we would have won that contract. †¢Had the shop packed the goods properly, they wouldn't have got damaged. Inverted past perfect is in place of â€Å"If we had made †¦Ã¢â‚¬  and â€Å"If the shop had packed †¦Ã¢â‚¬ . !!! We do not use would in the if-clause. †¢If the interview wouldn't have been a success, they would not have given me the job. (? ) †¢If the interview had not been a success, they would not have given me the job. (? )

Pride and Prejudice Quotes

Pride and Prejudice Quotes The following quotes from Pride and Prejudice by Jane Austen are some of the most recognizable lines in English literature. The novel, which follows the push-and-pull relationship between Elizabeth Bennet and Fitzwilliam Darcy, deals with themes of love, pride, social expectations, and preconceived opinions. In the quotes that follow, well analyze how Austen conveys these themes with her trademark wry wit. Quotes About Pride I could easily forgive his pride, if he had not mortified mine. (Chapter 5) When Elizabeth speaks this quote, she’s fresh off Darcy’s slight of her at the first ball, where she overheard him judging her not â€Å"handsome enough† for him to dance with. In context, where she and her family are discussing the ball with their neighbors, she tosses the line off in a good-natured, quipping sort of way. However, a closer read does suggest some element of truth to it: as the story progresses, it becomes evident that this unpleasant first meeting has colored Elizabeth’s perception of Darcy, making her more susceptible to Wickham’s lies. This quote is also the beginning of a running pattern through the novel: Elizabeth and Darcy are each able to acknowledge that they possess a shared flaw (Elizabeth acknowledges a degree of pride, Darcy admits that his prejudices are formed quickly and irrevocably). The theme of pride often connects to an inability to recognize one’s own flaws, so although the characters still have a ways to go before they’ll reach a happy conclusion, an admission of some flaws indicates that this will be a comedy where that conclusion is possible rather than a tragedy where a tragic flaw will be realized too little, too late. Vanity and pride are different things, though the words are often used synonymously. A person may be proud without being vain. Pride relates more to our opinion of ourselves, vanity to what we would have others think of us. (Chapter 5) Mary Bennet, the middle Bennet sister, is neither frivolous like her younger sisters nor well-adjusted like her older sisters. She’s studious to a fault and is quite fond of philosophizing and moralizing, as she does here, where she inserts herself into a conversation about Mr. Darcy’s behavior at the ball by seizing on their mention of his â€Å"pride† and jumping in with her philosophy. It’s a clear indicator of her lack of social skills and her simultaneous desire to be included in society. Although it’s delivered in Mary’s moralizing, pretentious manner, this quote is not entirely untrue. Pride – and vanity – are central themes to the story, and Mary’s definitions give readers a way to distinguish the social snobbery of Miss Bingley or Lady Catherine and the inflated self-important of Mr. Collins from the pride of Mr. Darcy. Pride and Prejudice explores personal pride as a stumbling block to true understanding and happiness, but it also presents the proudest character – Darcy – as one who does not care much what other people think of him, as evidenced by his cold social behavior. The contrast between care for perceptions and care for internal values is explored throughout the novel. â€Å"But vanity, not love, has been my folly. Pleased with the preference of one, and offended by the neglect of the other, on the very beginning of our acquaintance, I have courted prepossession and ignorance, and driven reason away, where either were concerned. Till this moment I never knew myself.† (Chapter 36) There is a term in classical Greek drama, anagnorisis, that refers to a character’s sudden realization of something heretofore unknown or misunderstood. It often connects somehow to a shift in perception or relationship with an antagonist. The quote above, spoken by Elizabeth to herself, is Elizabeth’s moment of anagnorisis, where she finally learns the truth about Darcy and Wickham’s shared past via Darcy’s letter to her, and subsequently realizes her own flaws and mistakes. Elizabeths moment of self-awareness and character pivot indicates the literary skill at work here. Anagnorisis is something that appears in complex works with classical structures and multifaceted, flawed heroes; its presence is further proof that Pride and Prejudice is a skillful narrative, not simply a comedy of manners. In tragedies, this is the moment where a character comes to a much-needed realization, but learns their lesson too late to stop the tragic events already in motion. Because Austen is writing a comedy, not a tragedy, she allows Elizabeth to gain this needed revelation while there’s still time to reverse course and achieve a happy ending. Quotes About Love â€Å"It is a truth universally acknowledged, that a single man in possession of a good fortune, must be in want of a wife.† (Chapter 1) This is one of the most famous opening lines in literature, up there with â€Å"Call me Ishmael† and â€Å"It was the best of times, it was the worst of times.† Spoken by the omniscient narrator, the line essentially sums up one of the key premises of the novel; the rest of the story operates under the assumption that the reader and the characters alike share this knowledge. Although the themes of Pride and Prejudice are certainly not limited to marriage and money, those do loom large. It is this belief that leads Mrs. Bennet to push her daughters forward at every turn, both towards worthy candidates such as Mr. Bingley and unworthy ones such as Mr. Collins. Any single man with some fortune is a marriage candidate, plain and simple. There is a particular turn of phrase worth noting here as well: the phrase â€Å"in want of.† Although it sounds, at first glance, that it’s stating a rich, single man always wants a wife. While that’s true, there’s another interpretation. The phrase â€Å"in want of† is also used to indicate a state of lacking something. Thus, the other way to read it is that a rich, single man is lacking one crucial thing: a wife. This reading emphasizes the social expectations placed on both men and women, rather than one or the other. â€Å"You are too generous to trifle with me. If your feelings are still what they were last April, tell me so at once. My affections and wishes are unchanged; but one word from you will silence me on this subject for ever.†Ã‚  (Chapter 58) At the romantic climax of the novel, Mr. Darcy delivers this line to Elizabeth. It comes after all has been revealed between the two of them, all misunderstandings cleared up and both in full knowledge of what the other has said and done. After Elizabeth thanks Darcy for his assistance to Lydia’s marriage, he confesses that he did it all for Elizabeth’s sake and in hopes of proving his true nature to her. Because of her positive reception so far, he makes an attempt to propose to her again – but this could not be more different than his first proposal. When Darcy first proposes to Elizabeth, it’s overlaid with a snobbish – though not inaccurate – appraisal of her social status relative to his. He uses language that â€Å"seems† romantic (insisting that his love is so great it overcame all rational obstacles), but comes across as incredibly insulting. Here, however, he not only approaches Elizabeth without pride and with genuine, unrehearsed language, but he also emphasizes his respect for her wishes. Rather than following the classic trope of â€Å"pursue until you win her over,† he calmly states that he will step away gracefully if that’s what she wants. It’s the ultimate expression of his unselfish love, as opposed to his previous self-centered arrogance and hyperawareness of social status. Quotes About Society â€Å"I declare after all there is no enjoyment like reading! How much sooner one tires of any thing than of a book! When I have a house of my own, I shall be miserable if I have not an excellent library.† (Chapter 11) This quote is spoken by Caroline Bingley, while she is passing time at Netherfield along with her brother, sister, brother-in-law, Mr. Darcy, and Elizabeth. The scene is, at least from her perspective, a subtle competition between her and Elizabeth for Darcy’s attention; she is, in fact, mistaken, as Elizabeth has no interest in Darcy at this time and is only at Netherfield to tend to her ill sister Jane. Miss Bingley’s dialogue is a constant stream of attempts to get attention from Darcy. While she’s rhapsodizing about the joys of reading, she’s pretending to read a book that, as the sharp-tongued narrator informs us, she only chose because it was the second volume of the book Darcy had chosen to read. Often taken out of context, this quote is an excellent example of the gently satirical humor Austen often uses to poke fun at the social elite. The idea of taking pleasure in reading is not silly in and of itself, but Austen gives this line to a character who we know to be insincere, and compounds it by exaggerating the statement past any possibility of sincerity and making the speaker sound desperate and foolish. People themselves alter so much, that there is something new to be observed in them for ever. (Chapter 9) Elizabeth’s dialogue is typically witty and laden with dual meanings, and this quote is a definite example. She delivers this line during a conversation with her mother, Mr. Darcy, and Mr. Bingley about the differences between country and city society. She remarks upon her delight in observing people – which she intends as a barb at Mr. Darcy – and doubles down with this quote when he suggests that provincial life must be quite boring for her observations. On a deeper level, this quote actually foreshadows the lesson Elizabeth learns over the course of the novel. She prides herself on her powers of observation, which creates her â€Å"prejudiced† opinions, and she certainly does not believe that Mr. Darcy, of all people, will ever change. As it turns out, though, there is actually much more to be observed than she has at the point when she makes this sarcastic comment, and Elizabeth comes to understand that truth later on.

Conduit Metaphor - Definition and Examples

Conduit Metaphor s A conduit metaphor is a type of conceptual metaphor (or figurative comparison) commonly used in English to talk about the process of communication. The concept of the conduit metaphor was originally explored by Michael Ready in his 1979 article The Conduit Metaphor: A Case of Frame Conflict in Our Language About Language (see below). Reddy estimated that the conduit metaphor functions in roughly 70% of the expressions used to talk about ​language. The Framework of the Conduit Metaphor Typical solutions to the unskilled speakers communication problems are illustrated by (4) through (8). (4) Whenever you have a good idea practice capturing it in words(5) You have to put each concept into words very carefully(6) Try to pack more thoughts into fewer words(7) Insert those ideas elsewhere in the paragraph(8) Dont force your meanings into the wrong words. Naturally, if language transfers thought to others, then the logical container, or conveyer, for this thought is words, or word-groupings like phrases, sentences, paragraphs, and so on. . . .[F]our categories . . . constitute the major framework of the conduit metaphor. The core expressions in these categories imply, respectively, that: (1) language functions like a conduit, transferring thoughts bodily from one person to another; (2) in writing and speaking, people insert their thoughts or feelings in the words; (3) words accomplish the transfer by containing the thoughts or feelings and conveying them to others; and ( 4) in listening or reading, people extract the thoughts and feelings once again from the words.(Michael J. Reddy, The Conduit Metaphor: A Case of Frame Conflict in Our Language About Language. Metaphor and Thought, ed. by Andrew Ortony. Cambridge University Press, 1979) The Conduit Metaphor and Communication [Michael] Reddy points out that the Conduit Metaphor is not a specific expression; rather, it names the metaphoric assumptions that enable a range of common expressions such as getting the message across, putting thoughts into words, and getting a lot out of a text. . . .Although the Conduit Metaphor may fail to describe all that transpires in typical writing situations, it does not impose an erroneously reductive structure upon complex activity but rather grows out of a complex of embodied activity, situated experience, and rhetorical human relationships. It is a rhetorical metaphor that, in certain instances, asserts a description of communication or an ethical standard. Without it, for example, we would have little basis for ethical objections to lying, concealment, failure to warn, failure to be responsible, and so on. It is crucial that we recognize, however, that when the Conduit Metaphor is treated as credible, it is combined with other concepts whose implications support its credibility. Most saliently, it combines with Language Is Power, a concept that has both evident ontological and ethical ramifications.(Philip Eubanks, Metaphor and Writing: Figurative Thought in the Discourse of Written Communication. Cambridge University Press, 2011) Lakoff on the Grammar of Conduit Metaphors Now consider: That idea just came to me out of the blue. . . . The general conceptual metaphor involved here is the CONDUIT metaphor, according to which ideas are objects that can be sent and received. Out of the blue is a metaphorical source phrase, and That idea is not just the Content of the cognitive experience, but is also the metaphorical Theme that moves to me. The grammar of the sentence is a reflection of the metaphor. That is, it has the grammar of a literal Theme-Goal-Source sentence, like the literal The dog came to me out of the kennel. To put it another way, the sentence has source domain syntax. . . .Now let us turn to a case where an Experiencer is a metaphysical Patient and has the syntax of a Patient: The idea struck me out of the blue. Again, we have the CONDUIT metaphor, with an idea that is conceptualized as an object that comes from a source out of the blue to me, not just reaching me as a goal but striking me. Thus, me is not merely a Goal, but moreover, a Pati ent that is affected by being struck. The verb struck is from the source domain, as is the syntax, in which me is direct object, which is the natural grammatical relation for a Patient to have.(George Lakoff, Reflections on Metaphor and Grammar. Essays in Semantics and Pragmatics: In Honor of Charles J. Fillmore, ed. by Masayoshi Shibatani and Sandra A. Thompson. John Benjamins, 1995) Challenging the Conduit Metaphor In Metaphors We Live By, Lakoff and Johnson (1980: 10-12 et passim) describe what they call the CONDUIT metaphor as a cross-domain mapping consisting of the following main correspondences: IDEAS (OR MEANINGS) ARE OBJECTSLINGUISTIC EXPRESSIONS ARE CONTAINERSCOMMUNICATION IS SENDING(Lakoff and Johnson 1980: 10) This formulation of the CONDUIT metaphor has since become the most widely accepted account of the dominant way in which speakers of English talk and think about communication (e.g. Taylor 2002: 490 and KÃ ¶vecses 2002: 73-74). More recently, however, [Joseph] Grady (1997a, 1997b, 1998, 1999) has questioned the validity of the CONDUIT metaphor alongside that of many other well-established formulations of conceptual metaphors, for the following reasons: first, it lacks a clear experiential basis; second, it does not explain why some prominent elements of the source domain are not conventionally mapped onto the target (e.g. the notion of opening or sealing packages is not conventi onally projected from the domain of the transfer of objects to the domain of communication); and third, it does not account for why many expressions that have been associated with the CONDUIT metaphor are in fact conventionally used in relation to other domains of experience as well (e.g. The detective couldnt get much information out of the partial shoeprint (Grady 1998: 209, italics in original)).(Elana Semino, A Corpus-Based Study of Metaphors for Speech Activity in British English. Corpus-Based Approaches to Metaphor and Metonymy, ed. by Anatol Stefanowitsch and Stefan Th. Gries. Mouton de Gruyter, 2006) Alternate Spellings: Conduit Metaphor See Examples and Observations below. Also see: MetalanguageCommunication ProcessMetaphorThirteen Ways of Looking at a MetaphorWriting Process

Construction Management Techniques Essay Example | Topics and Well Written Essays - 1500 words

Construction Management Techniques - Essay Example Unlike bureaucratic structures, those administrative systems offer every individual to work as a unit of a hierarchy to concentrate only over a segment of work to enhance his capabilities of production as a human resource. Consequently, it becomes the main responsibility of an individual to cope with the other parallel and serial units of hierarchy in a way that provides a smooth workflow throughout the structure and enhances the overall capability regarding quality and quantity of outcomes. This synchronization of individuals depends chiefly on the communication and information modules that individual fulfills. And, resultantly, communication and information framework becomes the utmost important area to be attended by the individuals as well as the administrative authorities. Task 1.b Depending chiefly to the basic framework and applied strategies, measure of company’s performance is rooted in the fact for how much it can comply with its mission statement that manifests the chief goals set by company. When a company spreads its dimension and transforms from medium to large company, it necessarily requires a metamorphosis of its applied strategies while still being firm to its ground framework which assures that company’s dealings will serve the continued purposes that had brought the company to a stage offering such transformation. Thus, a transformation from a medium to a large company requires a long term plan that initiates with the formula strategies of the company to the new offering that company achieves with expansions. Mostly, new demands also require building new strategies for specific cases. It is must to be farsighted and preplanned for such expansion which is only possible if a full plan is preset with the possible options and alternatives for tasks upcoming with forwarding and transforming. Task 2 Pre-construction requirements As the construction at Santiago way requires a small portion with two flats and a pair of semi detached ho use, the whole construction will require some earlier steps that will serve as the base strategy of the constructions. First of all, the documentation and authorization will be required to be locked before the site survey and construction planning. It will include a construction certification and council approving. Once the documentation and legal procedures are over, company may lead to site survey that will include an analysis of current and earlier weather, soil and ground condition. Overall pre-construction will finish up with the following steps: Legal documentation and authorization Earlier to site survey, a construction agreement and council permission will be required. Construction may lead to involve in various steps that involves excavation, refilling, noises and temporary hurdling of pathway that will be clearly mentioned in the documentations. Construction environment Survey History of the construction will be analyzed over the standard patterns. Estimated climate condit ions, quality of soil, underground scab, domestic colony development plans, electric and water supply inlets and outlets will be examined and included in the survey. Site survey Regular visit to the site will involve a number of examinations over the elevation of the site and its foundational depth resting of underground layer. Various elevations and earth crust deformations will be mapped to find out how much space, equipments and labor

Bounded Rationality Assignment Example | Topics and Well Written Essays - 250 words

Bounded Rationality - Assignment Example Bounded rationality is a decision-making theory developed by Simon Herbert which postulates that the rationality of the decision maker is limited by a number of factors such as the amount of information available to the individual, the constraint of time among other factors. Simon identified three difficulties which people face while making a decision. To begin with, there is the difficulty of limited knowledge of any particular decision which the person may make. Because of this, a person may not be able to optimally know the best decision to make at a certain time because they do not know the range of outcomes (negative or positive) which will emanate from the decision. The second difficulty a decision maker may face is the fact that even for those consequences which they may be able to predict, there is no guarantee that the outcome will be exactly the same as anticipated by the decision maker. The third constraint is the constraint of the number of options which the decision make r can use. Simon’s model stands in sharp contrast to Charles Lindblom’s theory which used incrementalism to explain decision making (Simon, p. 38). As the author says â€Å"Simon's model of bounded rationality also stands in sharp contrast to the rational choice model. In its purest form, this model assumes that individuals making decisions know their preferences, are able to consider all possible alternatives and can anticipate the full set of consequences that will flow from each alternative† (Simon, p38). However, according to Simon â€Å"Whatever model might be employed by decision makers in an ideal world, satisfaction seems to be the one most of them use in the real world† (Simon, p. 39).